It's mostly because I want something other than Star Wars to bond over with my brothers and nephews/nieces. Yeah, ideally I should've read the comics - though I'm pretty sure none of them have.
You really dont need. Most people didn't. Unlike Star Wars that is unable to please at sametime old fans and still address to the new audience (as you see with fird's meltdowns), Marvel kind found the formula to do it with an insane amount of references that are often pointless from the point of view of the story and making it understandable to however does not read comics (in sort, comic books sales are in a lowtime for quite awhile, the very contrary of the movies/tvs universe).
It also annoys me a bit that I have at least so far been put off by the superhero content and CGI-heavy style. I get this nagging feeling that I'm like the pre-Cahiers / Andrew Sarris critics who prefered Serious films by Stanley Kramer and George Stevens over Hitchcock and Hawks and disregarded genrefilms altogether, especially B or C films. Or those who thought Clint Eastwood was a simply a thug who made movies.
CGI heavy style sucks. I do not think you are missing the next breakthru popular language as the Hitchcock example, but the comic book crazy will stay for while until they found out how to make appealing movies based on videogames, I guess. At least, Marvel have discoved that they can make super-heroes movies inside other genres (Ant-man movie is basically a romantic comedy, one of the captain america is a spy movie, third thor is a comedy, etc.,) so not every movie is CGI heavy. And most of characters and villains end looking like some dull boss in old videogames, Thanos is probaly the only one that works better. Keep away from Aquaman, it is like when they made Matrix and every movie was heavy on the same slow cameras and all. Really, an abuse of CGI.
Black Panther might be a hit for me, since I'm sort of pro-ethnonationalism.
Black Panther is more like a 007 or Indiana Jones movie. At least they really wasted money to create the whole scenary and culture (those oscars are really deserving) instead of trusting in CGI creations George Lucas style.
The Into the Spiderverse animated one looked fairly interesting, btw (speaking of diversity).
I haven't watched yet. I was busy when it came out and when I was free, there were only dubbed options in the rooms nearby (only 4 blocks from home), so I am waiting to watch. The animations techniques seem interesting too, but yeah, those spiders versions were all born from marvel last 10 years trying to profit from the diversity thing, no other character had as much variations as Spiderman and at somepoint they even outsold the original, so the movie had a good amount of source material to explore.